Johargram is an ethical and sustainable streetwear brand that promotes the wondrous textiles of Jharkhand and aims to popularise the traditional medium. It was launched in 2020 and brings to the fore the crafts and textiles of the state. Johargram is supporting and reviving ancient indigenous craft forms by adding value to the ecosystem. 

  Johargram's products are natural, craft-based, contemporary, and affordable.

  • Traditionally rooted garments, local artisan empowerment, and classy streetwear.
  • Sustainable streetwear is brand-elite but not expensive.


  • Premium Quality
  • Right Price
  • Comfortability
  • Durability

We are confident, optimistic, trendy and have a youthful spirit

Founder & Designer


Ashish Satyavrat Sahu is the founder and Designer of Johargram. He is graduated from NIFT, Gandhinagar. He held a dream of Johargram for the longest time - owing to his immense love for Jharkhandi culture and its people.

Creative Head

Pawan Bara is the Creative Head of Johargram. Graduated  in Mass communication from Gossner College, Ranchi.
Brand Manager 

Ankita is working as a Brand manager of Johargram. Graduated as an Electronics and communication engineer and then completed post graduation in Fashion Management from NIFT Raebareli.